Hi, I’m Hallie.

I created Creme to help bold, visionary women scale consumer brands that feel good and perform better.

I’m a Los Angeles–based growth strategist, brand advisor, and two-time founder with 20+ years of experience in the marketing trenches. I’ve driven more than $30M+ in attributable growth for brands across beauty, wellness, tech, and CPG.

Along the way, I’ve partnered with more than 200 brands—from lean startups to household names like VISA, Rinna Beauty, Sauz, popchips, and Popsmith—to build, scale, and sustain real momentum.

I built Creme to be the marketing partner I always wished existed—because brilliant brands deserve better than guesswork and generic plans.

Sick of seeing great ideas get lost in red tape?

I was too. But moreso, I was sick of seeing brilliant women invest their time and money into dime-a-dozen digital agencies that overpromise & underdeliver.

Meetings were bloated. Budgets were wasted.

And frankly—these brilliant women didn’t feel heard or valued.

I wanted something leaner, more intuitive, and actually impactful. So I created it.

Creme is the marketing solution that I always wanted—and the partner that you deserve. Fast, focused, emotionally intelligent growth support that actually works.

My Approach

Fast, focused, & collaborative. I don’t believe in long timelines, generic playbooks, or fancy reports you’ll never use.

Execute with confidence

Choose the level of support you need—whether that’s a Quick Fix, high-level guidance, a full execution, or none at all. Many clients choose to invest in Rapid Growth Projects™ given their stand-alone value.

Grow with
purpose

I don’t believe in long timelines, generic playbooks, or fancy reports you’ll never use. We focus on what moves the needle. Nothing more, nothing less.

The Rapid Growth Project™

Every project starts here: A 90-minute deep dive followed by a clear, personalized 7-day strategic roadmap.

  • "I'm so grateful for Hallie's insights. Because of her I'm an even better brand marketer."

    Hannah, Marketing Manager

  • "Hallie is our girl who just gets it."

    -Nicki, Founder & Creative Director

  • “Hallie successfully doubled our socials through consumer empathy & attention-to-detail. Not to mention she makes incredible omni-channel content.”

    -Michael, brand Director

  • "Hallie's ability to get inside the mind of a customer is one of several marketing superpowers that make her such a force in the industry."

    Steve, VP of Growth

FAQ’s

Can you help with performance & CAC?

Yes. I audit what’s working (and what’s not), identify inefficiencies, and create smarter pathways to lower CAC and improve ROAS. My work here blends creative direction, conversion analysis, audience segmentation, and channel strategy.

Can you help with analytics & growth KPI’s?

Yes. I help clients understand and use their data to make better decisions—especially around lifecycle, acquisition, retention, and CAC:CLTV ratios.

Can you help with content & creators?

Absolutely. With more than a decade of experience on both sides of the creator coin, I’ve built hundreds of influencer programs from scratch. I know how to structure paid/organic creator pipelines to support brand goals. This includes messaging, contracts, outreach, creative briefs, and performance evaluation.

Do you manage Social Media accounts?

Nope. But I can give you a high-level “bullseye” content framework, brand pillars, and copy deliverables to hand off to your team or freelancer.

Your brand deserves better.

Book a free fit call. We’ll talk about what’s going on in your business, and I’ll help you identify the clearest path forward—whether or not we work together.